Category Archives: How to Have Success in Life

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4 Tips To Write An Exceptional Cover Letter Today

How to Have Success in Life, Writing Skills, Writing Tips

A resume without a cover letter may get disposed of without a glance. An employer may prefer applicants that take the extra time to add a cover letter. Writing a cover letter gives you a chance to show your personality and sell yourself to the hiring managers. Recruiters may assume that applicants with cover letters care more about the job than applicants that simply send a resume through a hiring portal. Take the time to personally address the hiring manager and tell them how you can make their company better.

1. Address it Properly

Do your research before composing a cover letter. Find out the name of the hiring manager of the head of the department you want to work in. You can often find this information by calling the company, looking on LinkedIn, or conducting a Google search. If you can’t find the name of the person in charge, address your cover letter to the department to which you plan to apply. Try to avoid using the generic greeting “To Whom It May Concern”.

2. Don’t Copy Your Resume

No one wants to read a summary of your resume. Use your cover letter to share why you want the job and how you can benefit the company. Make sure you understand the job requirements and expectations before you write your cover letter so you can mention skills relevant to the position. The recruiter can easily read through your resume to find out about your job experience. Use your cover letter to explain other skills or personality traits that make you unique. Look at cover letter examples and resume examples online to help with ideas.

3. Let Your Personality Show

While you should use a professional tone in your cover letter, you can still let your personality show in your writing. You can start your cover letter with a short introduction. Mention your name, current career, and work ethic. You can also talk about why you want to work for this particular company or department. Show how your personality can become an asset to the company. Leave out personal details and focus on how you can make the company better or help with specific projects. Research the company before you write your cover letter to find out if you have personal interests that are relevant to the company’s goals. If the company values sustainability, for example, talk about your volunteer hours at the local park.

4. Focus on Solutions

Businesses hire employees that can benefit their daily activities and long-term goals. You can use your cover letter to help a potential employer get to know you, however, you also need to focus on the solution they are looking for. Learn as much as you can about the position you apply for and write a cover letter outlining how you can serve them best.

A recruiter may never read a resume if the cover letter does not interest them. Take your time thinking about how you can become an asset to the company and tell them about it. Hiring managers also want to know who you are, however. The best cover letters answer questions about your personality, work ethic, and ability to reach company goals.

Writing and Designing a Resume

Overcoming Your Fear of Public Speaking Step-by-Step Guide

How To Do Awesome Marketing, How to Have Success in Life, Positive Attitude

Anxiety and fear of public speaking are very frequent. When it comes to speaking in front of a crowd, more than 75% of people experience some level of anxiety or nervousness. This fear is often ranked higher than spiders, heights, and death by those polled. The first thing to remember is that you are not alone in your dread.

Glossophobia is a more intense form of dread that can vary from mild uneasiness to paralyzing terror and panic. Many people afraid of public speaking either avoid them completely or suffer through them with trembling hands and a quavering voice. To be successful in several fields, you must effectively communicate and explain your ideas in a public setting. Practicing public speaking may assist you in advancing your career, expanding your business, and forming strong relationships. Promoting ideas and motivating people to take action on issues that directly affect them and society as a whole may be useful. You’ll have to present a pitch, an idea, or a body of work in front of a group of people to do any of these things well. And fear might be all that separates you from your audience at times.

Glossophobia: More than just a fear of speaking in public

When speaking in public, most of us have had apprehensions. Glossophobia, on the other hand, is a condition in which a person cannot control their anxieties and has a severe dread of public speaking, often to the point of panic.

Uncontrollable trembling, perspiration, and a fast heartbeat might accompany this. In addition to speaking in front of large groups, people with glossophobia may find it difficult to talk in meetings, classrooms, and other smaller groups. Patients may find it incredibly challenging to convey their thoughts and ideas clearly and straightforwardly due to this. As a result of glossophobia, the patient may find it difficult to attain their academic, social, or professional goals.

When giving a speech, a presentation, or performing on stage, most people are nervous or anxious. Even though they aren’t enjoying themselves, they manage to cope with the situation. On the other hand, people living with Glossophobia may purposefully avoid circumstances in which they would have to speak in public.

What Makes Us Afraid of Speaking in Public?

Fear of public speaking has less to do with the quality of a speech than how the speaker feels, thinks, and behaves when they are in front of a crowd. People are terrified of speaking in public for a variety of reasons. Four elements have been recognized as related to the fear of public speaking in theories:

1. Physiology

The stimulation of the autonomic nervous system in reaction to potentially dangerous stimuli is involved in fear and anxiety. Our bodies prepare for a fight when presented with danger. Our ability to perform easily in front of audiences is hampered by this hyperarousal, leading to an emotional feeling of terror. It eventually discourages people from seeking opportunities to speak in front of a group of people.

According to several studies, those who have greater anxiety levels in a variety of scenarios are also more likely to be uncomfortable while speaking in public. People who are more prone to anxiety may find it more difficult to overcome their fear of public speaking and would choose to avoid it. The physiological indications of terror they experience as they anticipate, prepare, and perform in public are comparable to others, but their worry is confined to public speaking circumstances.

Furthermore, some persons have anxiety sensitivity, or the dread of fear, as described by researchers. Worry sensitivity indicates that people are concerned about public speaking and their anxiety about public speaking and how it will impair their capacity to communicate effectively in difficult situations. In addition to worrying about whether their speech will achieve their goals, people with high anxiety sensitivity are also concerned that they may appear shaky in front of their audience if they are very stressed.

2. Thoughts

People’s attitudes about public speaking and their abilities as speakers are another element to consider. When people exaggerate the risks of speaking in front of a group of people, they see the event as a danger to their credibility, image, and chances of reaching an audience. Anxiety and dread of public speaking can be exacerbated by negative opinions of oneself as a speaker (I am not good at speaking in front of audiences, I am not a good public speaker, I am dull, etc.). There is a contrast between a communication and a performance focused on certain ideas.

You perceive public speaking as something that requires special talents, and you see the audience as a judge evaluating your ability to convey effectively. The major focus of communication orientation, on the other hand, is on conveying your ideas, presenting facts, or telling your narrative rather than on expressing your thoughts. The goal for persons with this attitude is to communicate with their audience in the same way that they communicate with others in their daily lives. Consider this in reverse: If you consider each discussion you have in front of another person to be “public” speaking, you have ample evidence that you can communicate effectively and clearly. You’d then approach public speaking engagements in the same way, focusing solely on delivering knowledge and ideas. The anxiety tends to be stronger when the focus turns from being heard and understood to being assessed.

3. Situations

When it comes to public speaking, while some individuals are naturally worried or don’t think they’re good at it, there are specific conditions that are likely to make most of us feel more uncomfortable.

It’s a lack of knowledge. Experience, like everything else, gives you a sense of self-assurance. You are more likely to develop a fear of public speaking if you don’t have much stage time under your belt.

Graduation of grading. The terror is heightened when there is a genuine or imagined component to the circumstance. You may be more nervous if you speak in front of a group of people who are already filling out assessment papers.

A distinction in status. You may experience a bigger dosage of anxiety tingling through your body if you are about to speak in front of individuals of higher prestige (e.g., people in higher positions at your business or groups of successful professionals in your field of work).

Ideas that aren’t familiar to you are welcome. You may be more concerned about how people will react if you express thoughts you have not yet discussed in public. When you’re presenting something new in front of a crowd, it’s more difficult to state your stance, answer queries from the audience, or deal with individuals who try to find holes in your argument.

New audiences. You may already have some public speaking and public speaking experience. You may, for example, be accustomed to speaking in front of experts in your field of expertise. When the target audience changes, there may be a sense of fear. Your confidence may be a touch unsafe if you’re speaking to a group of individuals who aren’t like the ones you regularly speak to.

4. Skills

Finally, how well-versed you are in public speaking is another aspect that adds to the fear of public speaking. Even though many individuals believe they are inherently good speakers, there is always space for improvement. Speakers who concentrate on their talents rather than depending on their innate abilities are the ones who stand out the most. There are various ways to improve your public speaking ability and improve your skillset. An effective antidote to dread is increasing competence, which leads to increased self-assurance. On the other hand, confidence isn’t enough to make you a good public speaker.

Wrapping it up!

The many advantages of sharing knowledge and thoughts in public exceed the fear of speaking in front of a group of people. The next natural question is: how can we get rid of this apprehension? Fortunately, various methods are effective in skill development and confidence building.

The keys to overcoming your fear of public speaking are preparation and experience. If you’ve done your study thoroughly, you’ll feel more confident in your ability to present a clear, fascinating speech. You’ll feel more at ease with the whole process and won’t be as nervous as you used to be. To combat your fear of public speaking, volunteer to speak at a conference, practice in virtual reality, or try any other method to get out and talk in public a few times.

Key Strategies To Boost Your Real Estate Business As Agents

Business Ideas, How To Do Awesome Marketing, How to Have Success in Life, SEO Marketing

A challenging aspect in the real estate industry is establishing and expanding a successful real estate business. There are many ideas suggested on how to get your real estate license and how to choose a brokerage, but what happens once you are at that stage? What is your next move supposed to be?

As a real estate professional is, it is indeed challenging to work for a broker and at the same time create and set up your own real estate business. That is the reason we asked our real estate experts to recommend a few strategies, which any new real estate agent can adapt and be able to successfully build and expand his new business.

A Real Estate Agent Needs To Define His Real Estate Market

Real Estate Market

Before we can get to the strategies, the first aspect of consideration is to define your target market as a small business owner. This market identification and segmentation will be the core component of all your business plans and will help you get success in the real estate industry.

Decide from the onset whether you wish to serve the commercial real estate market or the residential market? This is the start of your market identification. The next step is to decide within your market, do you wish to be more of a generalist, or do you have a niche where you would want to focus all your energies and specialize?

For instance, within the residential space, an agent could specialize in selling condos, lakefront properties, or vacation rentals. What this segmentation does is that the realtor gets to focus more closely on all aspects of the market that affect that particular category of the housing market.

For example, any new road construction or development of a transportation facility will impact the prices of the properties in the nearby vicinity. An expert agent can easily pivot his marketing plan to factor in these changes.

Finally, to have accurate real estate marketing ideas, you need to identify who is your ideal customer and what would be the best medium to approach them. It would require you to consider the demographic markers, such as income, age, lifestyle needs, and more.

Strategies Successful Real Estate Agents Use To Build Their Businesses

1. New Real Estate Agents Benefit From Online Seller Leads Generation Platforms

Online Seller Leads

For real estate professionals, there is a constant need to generate real estate leads and expand their business. However, many new agents find this challenging, as despite having a clear idea about the target audience, they do not have enough contact, connections, or experience to attract the sellers.

Working with a home seller lead-generating platform like Dorrmat can be highly beneficial. Dorrmat ensures that the agents get a constant supply of quality home seller leads from all the major cities in Arizona. The prospective clients are all highly motivated sellers, and that eases the business for you.

2. Right Real Estate Marketing Efforts Deliver The Results

Understanding the local market and creating a marketing plan that will get you the results will enable you to strengthen your business. Whether it is your personal brand or an email marketing campaign that you plan to run, all of them should be according to the potential clients that you wish to attract.

For instance, if your past clients were mostly millennials, and if that is the segment that you wish to continue to serve, then digital marketing strategy should be your prime focus.

3. Build A Real Estate Website For Your Real Estate Business

Real estate Business

Another way to attract new clients is through inbound marketing tactics. The inbound marketing strategies are meant to attract customers to your professional website. Real estate websites play a crucial role in both marketing and lead gathering. You can create a section for any free resource on real estate subjects on your website. Even activities like putting up a blog post or video tours of your recent listings can help. Here is an awesome real estate website that will help you see what’s on the market.

A. Remember To Include Search Engine Optimization (SEO)

An integral component of successful real estate websites is the optimization according to the requirements of the search engines. Major search engines, like Google, rank the websites according to certain norms. The need is to focus on ensuring that the SEO activities are carried out to make sure that your website ranks high in the search results.

4. Encourage Referrals With Referral Bonuses System

A key way to acquire new leads is with the help of your previous customers’ referrals. Many properties are sold and purchased with the help of an agent who has also helped a family member or friend. These are the leads that you need to acquire.

Set aside a portion of your marketing budget for offering referral bonuses, as that would encourage more people to give you the contacts of potential leads. You could even start tie-ups with the local businesses and give them small gifts or referrals to their business in exchange for all the new customers that they bring in for your business.

5. Social Media Accounts Engagement Is Crucial

One of the essential marketing ideas that no real estate agent can skip is to set aside a marketing budget to build, nurture, and increase a strong presence on social channels. Your business plan needs to have a segment on what strategies would be employed for Facebook, Instagram, LinkedIn, and other platforms.

Everyone from potential buyers to previous clients is present on social media. Therefore, as a business, it is necessary for you to keep them informed about new property listings, open houses, specific market information, and more. In your target market, an effective social media presence can help you gain more sales and more happy clients.

Summary

Real estate marketing strategies tend to vary as per the needs of the homeowners. A savvy realtor understands this and constantly endeavors to improve his business strategies. This constant course correction enables the agents to make sure that their business is always in a growth phase. By adapting our suggested tactics, it is possible to give a boost to your real estate business.

What Can Affect Your Ability to Secure a Job Interview

Career Goals, How to Have Success in Life, Human Resource Management

Many people who are keen to get a new job or break into a specific career spend a lot of time focusing on things such as their interview skills. Of course, it is important to work on this, but one of the key things you need to do before you can put these interview skills to good use is to get an interview in the first place. Getting an interview is not always easy even if you have relevant skills and qualifications, so you have to do all you can to boost your chances of being selected.

There are various steps that you can take if you want to increase the chances of securing a job interview. It is important to remember that for many jobs you will face a lot of competition from others, so you need to do something that will make you stand out from the sea of other applicants. There are a few important things that can help you to do this, and we will look at some of these in this article.

Secure a Job Interview

What You Can Do

In order to increase your chances of securing a job interview, there are some simple yet effective steps that you need to consider. Some of these are:

Research What Is Needed

One of the things that you must do in order to boost your chances of getting an interview is to research the position thoroughly and look at what is needed. For some jobs, you may need particular skills and qualifications or specific experience. If you do not have these, you will be unlikely to get an interview. What you can do, however, is to work toward getting these qualifications and gaining the necessary skills so that you can boost your chances of success when future opportunities for the same type of position arise.

Have a Solid Resume

Another thing you need in order to secure a job interview is a solid resume, which is what will make the first impression on potential employers. You can get online help with your resume – you can even get tips for funny resumes. Your resume is your chance to show potential employers what you can offer and why you are the perfect candidate for the position. This will increase the chances of decision-makers selecting you for an interview rather than putting your resume in the rejection pile.

Gain Experience if Possible

Another of the things that you can do in order to boost your chances of getting an interview for the type of job you are interested in is to try and gain experience. You can do this in a variety of ways, and this even includes doing some voluntary work in your spare time to gain the necessary skills that are needed for the type of job you want.

These are a few of the things that you can do if you want to increase your chances of getting a job interview.

Did you get at least one useful idea from this content What Can Affect Your Ability to Secure a Job Interview? If yes, please consider sharing this article with your friends so that they can also have an “aha” moment. Thank you!

Are You Ready To Start A Bakery Business Learn How To Do It

Business Ideas, How to Have Success in Life, Positive Attitude, Ways To Do

Becoming an entrepreneur changes your life in so many ways. You become passionate about working, new experiences become a commodity, and you get a new perspective on common situations. If you enjoy baking and watching competitions on TV, wishing you were the one fighting to win the big prize, leverage your ability to make delicious treats. More exactly, start a bakery. Operating a home bakery allows you to choose clients and customers, set your own schedule, and reap the benefits of your hard work. Please continue reading to find out what it takes to start a bakery business.

Obtain the necessary licenses and permits

Bakery businesses are governed by cottage food laws, which can vary from state to state. Reach out to your city or county government officials and ask them what licenses and permits you need to start doing business. Make sure to inquire about health precautions too. Depending on your kitchen’s layout, it might be necessary to make modifications like installing additional sinks or updating the ventilation system. Many states have similar food cottage laws, yet some of them have many requirements. Checking the laws is helpful in this respect. After you get the details you need, file for your license or permit online.

Come up with a thorough business plan & calculate startup costs

Creating a business plan means that you’re taking your dream seriously. It will help you figure out where you want to go. As you write the business plan, take into account the startup costs. Some of the expenses you can expect for a home bakery business are renovations, kitchen equipment, insurance, and inventory (ingredients). Speaking of which, home based bakery insurance is an ordinary and necessary business expense. If someone chips a tooth on a cake decoration you’ve made, you’re liable. There are many other expenses to factor in when starting a home-based business. Detail the costs and apply them to your financial projections.

Decide what types of goods to sell

You can sell your baked goods locally or online; it depends on the options for shipment. Decide from the very beginning what you want to sell. Examples of profitable products at bakeries are:

  • Cakes
  • Cookies
  • Cupcakes
  • Brad/rolls
  • Yeast-raised doughnuts

It’s easier to focus on two items, just so you know. As you continue your entrepreneurial journey and understand what’s profitable, you can expand the menu and change your offering.

Bakery

Keep a positive business attitude

Last but certainly not least, it’s crucial to maintain a positive attitude in business. Innovate, identify new opportunities, and define new ways of working. Stay positive no matter what challenges you encounter. Adopting this kind of attitude will help you immensely. Even when things go wrong, try to find the irony of the situation. While it won’t change anything, it will make you feel better. The idea behind positive thinking is that, if your mind is in a good place, good things will come to you. Put an end to negative self-talk and enhance your ability to think positively.

6 Tips For Managing Your Federal Taxes as a Small Business

Business Ideas, Financial Education, How to Have Success in Life

The truth is, taxes can always be a time-consuming business, especially trying to make sense of all those complexities and issues revolving around which taxes are due (federal, state, or local), which filing process is required, and what type of taxes each level of government collects. However, it is always important for entrepreneurs and business owners to be able to understand the nuances around these and be adequately prepared even before tax days arrive. So, here are some tips on how to manage your taxes as a business owner.

Always plan ahead

In business, planning is everything and can be the difference between a smooth tax filing and payment, and a long drawn-out process with the IRS. First, have an idea of when to file early, so you can take advantage of early filing deductibles. You can mark out dates in your schedule or calendar every year for the quarterly tax filing and payment dates. Planning also hel[s to minimize your tax burden, and ensure you save money by paying as little as possible.

Make sure a digital and electronic record of every transaction is safely kept, as you will need to go through them when sorting your taxes. Make sure to keep a steady amount of money on the side, so you do not start running around when the date is due.

Figure out how much taxes you need to pay

The first step is to identify how much taxes are due, from local to state to federal. Determining your exact tax liability will help you identify the specifics involved in all obligations and give you the right framework when speaking to a professional. Generally, the task liability of most businesses will be governed by primary considerations such as business structure location, location, and assets.

Taxes are not only determined by revenue and deductibles, other notable considerations will include stock and inventory, structure, size, and the number of employees is also important considerations. Remember that if you are not a sole business owner and have employees, you will need to also file employment-related taxes.

Get professional help

It is always good for you as a small business owner to get professional help, so that all filings and payments are done correctly and under the law. Apart from the need to file correct taxes, professional CPA firms can be a very cost-effective way to get your filings done with minimal effort, and with much fewer complications. They can also help reduce the tax burdens and ensure as much money as possible is kept in the business, which is critical to the long-term success of your business.

As a small business owner, you want to minimize costs as much as possible, so you can either get a software tool to help with filing, or you can also decide to hire an accountant. Both measures can be effective but also quite pricey, an accredited CPA firm can be the best way to go.

It especially is the best option if such a firm focuses exclusively on small businesses, so it makes it easy to evaluate records and make sure it is the right fit for you. If you want to go with a professional CPA firm, Taxfyle is one of the best places to go when you want to file business taxes online. Other important tips to consider include;

Managing Your Federal Taxes

Revenue and Deductions

After proper documentation, it is important to calculate all taxable income so that you can get an appraisal on what you can expect to pay, and how to make a budget for it. A revenue for taxation purposes is any sort of income you receive that is connected to your business, whether it is a product or a service. Generally, the main question is, would this income have been made if you did not start the business? If yes, then it is taxable business income. If not, then it is not taxable business income.

So, how do you determine any deduction? Well, deductions are important if you want to reduce your tax burden and take up as much profit as you can. It would be best if you remembered that tax evasion is different from tax avoidance. The former is illegal, while the latter is legal. With the latter, you are essentially taking advantage of loopholes within the tax system. Common deductions include travel expenses, entertainment, home office deduction, casualty losses, and capital expenditures.

Net profit

An easy way to calculate what you make at the end of the day is by calculating your net profit. First, calculate your entire gross income, which is money made across the board with no deductions. Then make all the necessary deductions such as operating income, cost per acquisition, running costs, inventory, purchases, and other business expenses. The difference is the net profit of your business, for taxation purposes.

If you are a sole business owner, then you are obligated to pay your self-employment taxes from your business income. You can smartly reduce tax liability by choosing the right amount for self-employment and compensation, thereby giving you enough deductibles to compensate yourself, while ensuring that you have minimized your tax liability. Another interesting thing is that you can also deduct this loss against any business income accrued over the business year, or even let it roll over to the future, thereby offsetting income in the following years.

Tax credits

Another easy way to reduce tax liability beyond deductions is by claiming tax credits. The major advantage they hold is that they can be deducted from your business income for your tax bill. However, you need to have a good understanding of how tax credits work, so getting professional is the best way to go. They involve very complicated conditions, which can be problematic for first-timers.

The Bottomline

Taxes can be a frustrating process because apart from their time-consuming nature, they also eat into precious profits. So, it is always best to make the process as easy and seamless as possible, while still ensuring you get to keep as much profit as you can. Following these steps is a good way to ensure that.

Positive Words Research – 6 Tips For Managing Your Federal Taxes as a Small Business owner

Universities Are Adapting Admissions For Coronavirus Pandemic

How to Have Success in Life, Learning Resources, Ways To Do

The pandemic that unfolded in full force was not at all appropriate. After all, spring is in full swing. This means that there are only a few days left before the large-scale wave of final exams and admissions to educational institutions. How are things with entrance examinations, admission of documents, and passing of other tests today? Sorted this out in our material.

The Current Situation

A new dangerous and poorly understood viral infection has already made our world the way it was not before. Almost a million infected, tens of thousands of lost lives, the strictest quarantine regimes in almost all countries, the most powerful economic collapse, and thousands of canceled (or postponed) events, including:

  • All national championships and international tournaments in football and other sports;
  • Summer Olympics;
  • Cannes Film Festival;
  • Eurovision;
  • ExoMars Mission;
  • E3 Annual Gaming Conference;
  • The World Economic Forum;
  • Numerous premieres in the world of cinema;
  • Concert tours and music festivals;
  • Fashion weeks and shows.

The educational process is no exception. The coronavirus has made its own major adjustments. Now, most schoolchildren and students are homeschooled (thanks to modern technology). All educational institutions are closed. Each university or school can introduce its own additional precautions. For example, Harvard asked all students to vacate their dorms back in mid-March. And China, where the infection came from, developed a national educational online platform in a short time. Exams, tests, and even the defense of diplomas are also planned to be transferred online. While trapped at home, it’s possible to learn quite a lot, and not only your university program. Online courses open doors to a range of exciting career options (marketing course, for example).

In some countries, they have introduced long-term vacations and stopped the educational process altogether – Kuwait schoolchildren back to their desks only on October 4 (with the exception of graduates).

Admission to universities during a pandemic: entrance exams and admission to universities

COVID-19 also affected higher education institutions. All universities in the world have been quarantined and are trying to introduce new remote learning systems. As for the final and entrance exams, at the moment improvisation is read in almost all addresses to students. Administrations do not know how long the quarantine will last. Therefore, they are trying to come up with some convenient date on which all exams can be postponed.

The problem is that such a system fails since all events are clearly timed. All this action stretches for about three months. And now all this needs to be either postponed or greatly reduced in terms of time. Therefore, each university chooses its own model of overcoming the crisis. At the moment, 1 billion people in the world have switched to a remote learning system.

USA

Entrance exams in American universities were moved from April to June. The country’s most advanced universities, such as the Massachusetts University of Technology (MIT), are organizing full-length remote classes and, when the general quarantine is extended, are ready to conduct entrance exams over the Internet.

Otherwise, American higher education institutions are not yet worried about the cancellation or postponement of entrance exams, believing that the COVID-19 epidemic will end earlier. For example, Harvard University did not devote a single paragraph in its large-scale FAQ, which deals with the situation with the coronavirus. But they, along with Stanford University, announced that they would forgive students for any delay in tuition payments. And the president of the country, in turn, said that for students the interest on student loans…

How Universities Are Adapting Their Admissions During The Coronavirus Pandemic

Special exams

GRE

Graduate Record Examination is testing conducted in the US and UK for students entering postgraduate programs in all areas. Distinguish between General GRE and Subject GRE. The former is usually included in university-wide charters, while the latter is valid for specific specialties and faculties. The purpose of the GRE is to assess the general level of knowledge and to fairly compare different curricula around the world. The test is conducted entirely in English. The admissions offices of different universities are lukewarm about the GRE. However, his average score is taken into account if it is too low or too high.

In connection with the outbreak of the coronavirus, the development company GRE – ETS has launched an online format for its testing. To take the test at home, you will need to install two special programs on your computer: ETS Test Browser and ProctorU Systems Check. In one, you will take the test. The other will make sure you don’t cheat.

GMAT

Graduate Management Admission Test is a test for students wishing to study at a master’s degree or business school in finance, economics, business, and management programs. Typically used when enrolling in an MBA program. The test was developed in the middle of the last century. Its structure is undergoing massive changes up to the present day. For example, in 2012 a big new section (Integrated reasoning) was added.

Due to the COVID-19 pandemic, most tests around the world have been canceled. At the moment, on the official page of the GMAC organization on Facebook, it is noted that an online version of the GMAT test is being developed.

LSAT

The Law School Admission Test is a special test for law applicants created by Harvard and Yale graduates in 1943. Its results are used by admissions committees of higher education institutions in the USA, Canada, Australia, and several other countries. Hosted by LSAC. About 200,000 people undergo this testing every year.

The March LSAT test has been canceled worldwide due to the coronavirus epidemic. All those who registered for the test in March were automatically registered on April 25th. This is a new tentative testing date. 

By the way, after the February 2021 exam, more states plan to offer the bar exam remotely again (Connecticut Bar Exam, for example).

MCAT

Medical College Admission Test is a standardized exam for medical students who wish to study in the United States, Canada, Australia, and the Caribbean. Hosted by the AAMC, the Association of American Medical Colleges. It is one of the most difficult and longest examinations in the world. The last major changes to the test were made in 2015 to reflect all modern medical advances.

In connection with the coronavirus, the April MCAT exam has been completely canceled. The association has eliminated all additional cancellation and postponement fees until the situation stabilizes. The next testing date has not yet been determined. It is recommended to stay tuned for updates on this page.

TOEFL

Test of English as a Foreign Language is a well-known test of English language proficiency. Like GRE, TOEFL is developed by ETS. During the COVID-19 epidemic, it is possible to take the test online.

IELTS

The International English Language Testing System is the main competitor of TOEFL. Created mainly for admission to higher education institutions in the UK. Often used by various companies during hiring. At the moment, the IELTS test continues in some regions, if the admissions committees manage to create a competent isolation environment. But in most countries, the IELTS exam has been officially canceled. Its renewal depends on the quarantine rules of other states.

Final thoughts

The situation in the world in connection with the virus is changing not only every day but every minute. That is why everything, including studying in schools and entering universities, can change more than once. Follow the news on the websites of the educational institution you are interested in and on the news portals of the country where you are already studying or just planning to study. Take care of yourself and your loved ones!

Positive Words Research – How Universities Are Adapting Their Admissions During The Coronavirus Pandemic

How Much YouTube Ads Cost In Order For You To Have Success

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The entire cost of youtube ads is measured using a CPM unit (“cost per mille”) cost per thousand. In essence, these ads cost on average between 0.30 and 0.01 dollars per view. Youtube is the second biggest search engine worldwide, with about 2 billion users per month. Generally, this means youtube ads are among the most profitable and converted channels for the paid media advertising settlements.

How Much do YouTube Ads Cost?

Here comes the burning, most asked question, how much do youtube ads cost? Recently, I recently deep-researched this specific question from different sources, facts and came up with approved answers for you. The entire cost of ads on youtube will naturally depend on the below factors:

1. Targeting options

Of course, we use youtube’s targeting options to confer our video advertising to different people. However, targeting will affect someone’s ads cost since some audiences are more expensive to market to others. Besides, if you target an audience already in your competitor’s target, you may invest more and not get the best ROI.

This is because the competition is high for a specific ad spot. Generally, someone might pay about one cent higher to your competitor based upon the one who wins the excellent spot. But it cannot go beyond your average bid. Below are various ways that we can target prospective clients on youtube to reduce the cost of the ads:

(a) Life events

Whenever you find some people going through a significant life event such as getting married or moving, literally they are in the market for unexpected things they were not interested in. However, you can consider showing ads for your specific career development seminar to individuals specifically graduating from college.

(b) Demographics

In essence, show your ads to individuals depending on their gender, household income, and gender. Further, you can utilize comprehensive demographic targeting to portray your home-insurance ads to homeowners only.

(c) In-market audiences

Google can tell whenever someone is researching products and considers purchasing a product the same as yours. Therefore, in-market fans reach more individuals most likely to purchase from you.

(d) Interest

Select the audiences you want to show your specific ads based on their interest and habits. In this case, you can market your best thermostat to target home automation enthusiasts audiences specifically.

2. Your content quality

The quality of our content ads is essential in determining the entire cost. Besides, if the content is not appealing, audiences will quickly press the skip button, and your cash will eventually go down the ditch. However, the key is, creating interesting and memorable ads which stand out amongst the competitors.

When your videos are powerful enough to drive your fans to share and re-watch, your channel cost will be lower. Remember, Google rates content ads depending on how applicable it is to fans, and it determines this via evaluating how many audiences engage with an ad.

3. Biding

Youtube’s ad placements typically work through an active bidding system. Besides, how much youtube ads cost depends on how much individuals are bidding for the same ad placement. You will bid on a cost-per-thousand or cost-per-view impressions basis for any youtube video ads. However, with some formats, someone can pay-per-click.

Virtually, this doesn’t matter the many people who see your ad. Eventually, you will pay for individuals who click on it only. Further, consider setting a daily budget for your specific marketing campaigns to ensure you won’t spend more than your planned budget. Lastly, do your target before your set bidding options.

4. The messaging of the ad

Youtube goes higher whenever your messaging is off. Besides, you can be surprised to find that the success of your specific digital marketing campaigns, particularly youtube ads, depends largely on messaging. Thus it is helpful to test different types of messaging to find what specifically works for you.

5. Quality score

Yes, the quality score will eventually affect the cost of ads on youtube. Google rates our videos ad depending on how relevant they are to the audiences we mostly target. The more individuals like it, the more Google believes your specific ad is relevant to your fans and upsurges your quality score. Therefore, the higher your quality score, the less Goggle charges someone for running the ad.

6. The timing of the ads

Regardless of your business or industry goals, ensure that audiences show content in every stage of their purchaser’s journey. Besides, tracking will help you to figure out the right time to receive your message.

7. Ad format options

Generally, there are four major youtube ad setups. Besides, each format got different lengths, mechanics, and times when it appears to the audience’s video watching experience. Many of us have come across ads such as billboards and automatically write them off as best ads.

Meaning it takes extremely relevant ads to get someone to leave the video they targeted to watch and click your specific ad. Thus, creating ads ensures you consider the best format options. You find some being more expensive than others; in this case, avoid going above your budget. In essence, your fans will respond differently to various format selections, so ensure you select the one which they like most.

Further, the smart way of utilizing ads is by using them for showing or retargeting your ads to individuals who already visited your website. This is because they are familiar with your specific brand, and they are more likely to engross your ads.

How Much do YouTube Ads Cost

Conclusion

Google owns Youtube, and many businesses promote on the largest video-sharing channel utilizing Google Adword networks. Since youtube advertising cost wholly depends on how we build our campaign, ensure to effectively create relevant and well-targeted ads to make your campaign cost competent eventually and ROI- focused. Fortunately, the above is a comprehensive guide to educate you about youtube ad costs, meeting your needs and expectations as a growing YouTuber. For more details check ‘’vidorange.com’’.

Positive Words Research – How Much do YouTube Ads Cost?

Top 5 Reasons Why Insurance is Important in Life and Helps

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Life insurance is about securing your greatest asset: your own self and life because nothing is more important than your life. As we go through the different stages of life and grow older, find a partner, and start a family, we realize the importance of getting insurance as a long-term plan for financial stability.

Insurance provides you with the financial stability to sleep peacefully, knowing that you and your loved ones are protected and in good hands. The concept of life insurance can be complicated, and it’s more difficult to decide if you need one or not. Here are a few other reasons why you should get life insurance.

1. Inheritance

Nobody wants to leave their loved ones with the burden of loans and no money to live one. Everyone wants their family to be financially secure after their death. Life insurance can help you achieve that by enabling you to build an inheritance. If you don’t have other assets to leave behind as inheritance, you can create a life insurance policy and name your loved ones as beneficiaries. This way, you can secure your children’s future and provide for them even when you aren’t here.

2. Protect your loved ones

Life insurance becomes a must when you are the only bread earner in the house. Life insurance is important when your loved ones depend on your income for a living because it takes care of them financially in your absence. This holds especially true for parents with young children or a spouse that is completely dependent on the other and would find it difficult to sustain a living if their partner passed away. You need to think long-term and keep in mind that you will have to provide enough money so your family can cover the cost of daily expenses.

3. Pay of loans and debts

Your loved ones also need to be free from any outstanding debts and loans. Funeral and burial expenses can easily account for up to fifteen thousand dollars. When you go, you obviously don’t want your loved ones to worry about financial problems along with the emotional trauma they will be going through.

4. Increases financial stability

Everybody wants their loved ones to live peacefully and happily without any financial problems and issues when they pass away. Getting life insurance secures your loved ones’ future and takes care of their education, marriage, and career. But you must see best final expense insurance companies available in the market before you make your decision.

5. Sleep peacefully

Nobody knows when they are going to pass away. Death is inevitable and will eventually occur. No one can ever replace a person and the contributions and love that they have for their family. But life insurance can help provide financial stability and protection in times of need and unexpected events.

Top Reasons Why Insurance is Important in Life

Conclusion

Getting life insurance will, without a doubt, bring you peace and allow you to sleep peacefully at night, knowing that you and your loved ones are in safe hands. Life insurance protects your loved ones from the unexpected events that they may face once you are gone and provide them with care and financial aid whenever they require it.

Positive Words Research – Top Reasons Why Insurance is Important in Life

Protect Your Digital Self in a Few Minutes a Day Everyday

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Everything is connected these days. With the internet becoming so accessible, we hear more and more about data breaches related to the websites we visit frequently – from eCommerce to social networks. Therefore, we also need to change how we protect ourselves in the digital sphere. The tips we give in this article will only take a few minutes of your day in exchange for strong online protection.

Open Source Intelligence

Please find below some background check apps and tools that utilize private and open governmental sources to collect all the data about you in a single place. Most people are not aware of this but there is so much data about almost every person readily available online. The tools that gather it are categorized as Open Source Intelligence apps. Many threat actors have been successful at designing tools that let them parse the data they need about you. These tools can scan all these open source databases as well. 

Digital Footprint

Every tweet you post, every image you upload on Instagram, everything you post on Facebook – all of that makes up your online footprint. Anything you ever say or do online will stay on the Internet forever. When you “accept cookies” for a website, it allows the platform to track your online activity. Even this information is recorded somewhere and adds to the digital footprint. 

How to Protect Yourself

1. Always go through the Terms and Conditions

It is important to read every platform’s privacy policy before registering so you can opt-out, if possible, from allowing your data to be used for things like advertising, etc.

2. People Finder Websites

These days a lot of our social and business relationships have moved online. Many people end up making clients or friends online whom they have never seen or met before. The site has a huge database of USA citizens so you can easily get information on the exact individual you’re searching for.

3. Powerful Passwords

It is important to have a strong password if you want to protect yourself in the digital space. It is the first defense against someone trying to access your accounts. There are two things that separate a strong password from a weak one. First, it should include at least one digit, symbol, and an uppercase letter. A password that has a strong combination of digits, symbols, and letters is harder for cybercriminals to decrypt. Secondly, you must ensure that you have a different password for all your accounts. While it can be hard for you to remember all these different passwords, it will not lead to every other account of yours getting compromised in case one account gets breached. You can always utilize a password manager to help you keep track of your passwords.

4. Software Updates

Whether you have a tablet, smartphone, or laptop, always remember to update the software. You might feel lazy or not feel like letting your devices take their time to update the software, however, sacrificing a few minutes for this is worth it. Software updates not only offer you the latest features and improve the speed of your device but also patch up the security weaknesses of your system. If the older versions have any weaknesses, they are generally dealt with in the new versions of the software.

5. Use an External Hard Drive to Back-Up Data

A lot of us fear losing our important data from our laptops or desktops. It is a very valid fear since it is possible for your system to crash in a way that makes the corrupted files beyond retrieval. Everyone has a lot of essential data on their devices, from memories to work files. It can be a truly stressful and heartbreaking ordeal if you lose them. Many people employ cloud services to back up their information. However, keep in mind, that cloud storage is not always the safest either. A lot of cloud services have experienced data breaches, resulting in threat actors successfully gaining access to the personal data of a lot of users. Therefore, it can be a good idea to use an external hard drive to back-up your data. It will ensure your digital self is much safer and your data is not connected to an online network susceptible to hackers but is stored physically. 

Protect your digital self

Conclusion

We all try our best to protect ourselves from harm. After all, as humans, that is one of our most basic needs. However, not everyone in the world has good intentions. As a result, we generally have to put in the effort to ensure our safety. Just like you would take measures and avoid things to protect your physical self, you need to do the same for your digital self. Most of us are connected to the Internet almost all the time. By signing in to something, you connect to something way larger than you could ever imagine, with dangers you do not completely understand. These digital dangers can impact your digital, as well as your physical self in a truly real way. Therefore, it is crucial for you to take out time to protect yourself online.

Positive Words Research – Protect Your Digital Self in a Few Minutes a Day