Tag Archives: Digital Marketing Strategies

Balancing Text and Images on Your Portfolio Website

When individuals observe balance and harmony, they feel happy. The sense of ease and happiness against repulsion and displeasure distinguishes aesthetic from visual imbalance. Everything immediately stands to reason with a pleasing visual balance, particularly in portfolio websites.

A high quality of aesthetics and visual display conveys to many potential clients and associates that you have a strong work portfolio and work ethic.

We developed this guide to all you need to know about balancing text- and image-based content formats.

In Search of the “Ratio” in Portfolio Website

You’ve arrived at the wrong destination if you’re seeking a “magic ratio” to define how much room to provide to text or visual components. Only plan, procedure, and conceptual design are present.

However, the following recommendations can be useful to you.

  • We are in a very visual era right now. Make a great visual impact to draw viewers in. The majority of projects will have more visual information than written content
  • Aim for a graphic to be included in between 60% and 80% of the design for the initial appearance
  • Visual effects and text should seem roughly equivalent in visual weight across most projects. Ensure the text and the images are cohesive

Guidelines for Finding Balance in Portfolio Website

Here are some ideas to consider when trying to achieve balance.

  • Don’t even use words until you have to
  • Communicate information. Don’t explain something you can demonstrate. Avoid using extraneous phrases or imagery that are repeated
  • If the style feels off-balance, make the text visual or convert pictures into text
  • Strive for equivalent surface space for images and text to achieve an “apparent balance” if you are unsure how much text is necessary

How Can Text and Images Be Balanced in a Portfolio Website?

Any website can balance text and graphics in a variety of ways, such as:

  • A split screen layout can give both parts equal room by placing the picture material on one half of the monitor and the text-based information on the other. Site balance is achieved even if the text content is smaller than the image because it will maintain the same visual weight
  • Rotating text and picture in square designs: If your website is created using panels, you can achieve balance by rotating the text and image content in each panel

What Are the Advantages of Text and Image Balance in a Portfolio Website?

Successful text and image fusion can have a range of advantages and benefits. These consist of:

  • Optical symmetry: Because text and images are two separate sorts of material, it doesn’t imply you can’t balance them against each other to produce them. For instance, equivalent images and text on either side of the display can strike the ideal balance while making your website appear symmetrical and well-aligned
  • Both attractive and educational: By skillfully blending your text and pictures, you may build a website that is both visually appealing and educational, using technology for learning
  • Enhancing customer experience: By balancing text with pictures, you may make your site extra user-friendly by sparing visitors from having to read a lot of content. This successful content will be broken into subtopics, graphic imagery, and photos to make the website more user-friendly and straightforward to read

Listen to Your Viewers’ Expectations

It’s critical to consider the audience’s expectations when combining text and images. For instance, a consumer might be disappointed to see a major update with little text because they would not anticipate a graphic novel from an author.

When considering people’s expectations, a range of demographic variables are considered, but odds are you already understand what is effective and what isn’t from the approach to designing experiences. Expand on the results.

Pay Attention to the Method of Delivery

The delivery technique is another element in balancing text and images. Projects that are displayed on screens have more visual elements. As you enter the portfolio, the balance favors more text.

Both large and small businesses depend on text or images. Legibility is a major consideration. When discussing anything significant, an image or a term will probably be employed. Numerous phone apps employ a picture or a text block from display to display due to their small sizes, allowing users to concentrate on one piece at a time before going to the next.

Conclusion

Although the brain processes images more quickly, words can help us grasp things better. Optimizing your portfolio website and establishing a balance between text and visual material go hand in hand.

Consider balance throughout the entire website for a stunning appealing portfolio website.

7 Jobs You Will Need WordPress Skills For Making Money

Nowadays, because of the COVID-19 pandemic, online professions have become very popular. Working from home is not only flexible but also safe and convenient. Yet, lots of people are still sure that to work with a computer it is necessary to have impeccable technical knowledge and have a God-given talent for programming. There is no doubt, that would be a plus, but today almost everyone can master WordPress skills that can open up an array of new opportunities.

The WordPress system allows you to publish content and manage a website without much programming and software development knowledge. Thus, it is especially attractive to resource owners, authors, and editors. Moreover, a lot of modern professions require WordPress skills as it is a perfect way to become an expert in a field. These are writing blog posts and articles, setting up and managing a WordPress site, developing and customizing themes. Let us dive deeper into the topic and reveal the jobs you’ll need WordPress skills for:

1.   Digital Marketing Specialist

Digital marketer is a hybrid profession that has emerged recently. It is a specialist working in the sphere of sales, analytics, promotion, and advertising of goods and services on the Internet.

The main tasks of a digital marketer are: getting maximum attention from clients and potential buyers; interacting with consumers; turning leads into purchases. To put it in simple words, a digital marketing specialist must be a jack-of-all-trades with the desire and interest to learn new things. The following requirements are crucial for the field:

  • Knowledge of the operation of the special platforms: WordPress, Tilda or Drupal, and other management systems.
  • Working with content plans and ability to carefully scan the quality of the text.
  • Marketers usually employ assistance tools such as Studyfy, especially when faced with difficulties in writing and proofreading. Writing guides, essay title generator, and proofreading services are helpful to ensure everything is written properly.
  • Setting up contextual advertising and analyzing a marketing funnel.
  • Analytical and risk management skills (employment of Google Analytics).

2.   Web Designer

Web designers engage in the elaborating of UX and UI designs. Thus, they must have both inventive and creative vision. It can help turn the client’s creative ideas into a useful product.

Apart from an understanding of the basics of user interface design, it is crucial to get acquainted with various website building platforms such as WordPress. Moreover, if your goal is to become a highly paid expert, you will need to learn scripting languages ​​such as HTML and JavaScript CSS.

3.   SEO Specialist

An SEO specialist is a person responsible for the promotion of different websites in search engines. A major goal of this profession is to increase the site’s position in the list of pages found by search engines. Furthermore, performing internal and external site optimization can enhance the profitability of clients’ sites.

The list of required knowledge consists of the following skills:

  • Understanding of the search engine algorithms.
  • Ability to work with SEO services and programs.
  • Experience with major Content Management Systems – WordPress, Joomla, ModX.
  • Optimization of the site structure and installing plugins.
  • Comprehension of the usability principles.

4.   Social Media Manager

Managing social media for business purposes is not as simple as it may seem. So lots of people are ready to pay someone to develop their social media pages. This is the main task of the representative of this Internet profession.

The job of an SMM manager includes an array of assignments. For example, creating a content plan, developing, and managing a schedule of publication. Besides, advancing a reputation of a brand by creating a visual composition for the page. All these steps are necessary to maintain a user engagement rate.

As a rule, in the job descriptions of an SMM specialist, you can see the following requirements:

  • Ability to write attractive texts and create high-quality visual content.
  • Understanding the promotional features in each of the social networks.
  • Knowledge of the general principles of SEO and CMS.
  • Experience in conducting targeted advertising.
  • Working with web analytics services.

5.   Website Administrator

A website administrator handles an array of functions. They ensure the correct operation and regular updating of the Internet resource. The exact responsibilities of a web administrator are difficult to determine. Indeed, the more an employee knows, the higher is the value in the labor market.

These are the most important WordPress skills necessary for mastering this profession:

  • Skill in basic programming languages
  • Understanding the processes leading to bugs or breakdowns of an Internet resource Knowing and employing the methods to fix the malfunctions
  • Working with CMS systems for organizing website management
  • Skills in planning terms of reference for web designers and developers

6.   Web Developer

The web developer profession has many narrow specializations. The basic division is into the following types: backend and frontend. The first one deals with everything happening on the server-side: calculations, working with databases, interacting with other services. The second type relates to the work on the client-side: the correct display of web pages on different types of devices.

There is no doubt that the job of web developer requires more professional skills than the positions previously discussed. First of all, fluency in HTML and CSS is needed. Moreover, working with one or several programming languages is crucial. It is important to consider that plugin installation and the ability to manage large databases (SQL, MySQL)  will also be in high demand.

7.   Blogger

Have you ever wondered about sharing your thoughts online? If the answer is yes, then becoming a professional blogger is a perfect remote work option. The ability to write and publish materials and posts in WordPress is a basic skill necessary for blogging.

The creative aspect and the possibility to monetize are what make blogging so attractive. The most difficult part in this field is promoting the blog so that more people can follow it. Yet, that is possible to achieve through employment the right marketing strategies, SEO, and persistent work.

Conclusion

Online professions are valuable in the labor market and attractive for modern people. Thus, this is a chance to become a part of this digital community and get new skills that will allow you to choose a prospective job. There exist an array of opportunities for WordPress specialists, whether it be a beginner or a qualified expert in the field. The only thing is to improve your existing skills while trying to fix knowledge gaps so that it is possible to get any desired position.

Why Marketers Should Seriously Consider APIs To Have Success

As marketers use more digital forms of advertising and customer outreach, it’s crucial to leverage technology. APIs or Application Programming Interfaces are now part of a modern marketer’s toolbox. Or at least they should be.

APIs can integrate data across various platforms, allowing marketers to gain valuable insights for marketing strategy development. The key to this is that APIs can not only integrate efficiently, but marketing professionals can also access data faster and create new processes.

What Is an API?

There are several different analogies for an API. One is that of a key or plug. Another equates the interfaces to a waiter in a restaurant. Using the example of a key, an API facilitates access between separate applications and services. A plug allows someone to transmit electricity from a device from an outlet. In the same way, an API establishes a connection between different data systems.

Jonathan Taylor with Klipfolio uses the waiter analogy. When people visit a restaurant, they need to order food from a waiter. The waiter is the API that takes the order or the request from the table or system. A waiter returning to the table with the ordered food represents an API’s response.

Marketers can use existing API plug-ins from third parties or existing developers, provided there is compatibility between platforms. Or they can build custom APIs to use across platforms and gather the data they need.

A common way organizations use them is through the social media icons visitors see on web pages. By clicking on these icons, visitors are taken directly to that organization’s corresponding social media page, and data reveals the number and source of those clicks. 

Why Is Marketing API Important?

Marketers make decisions based on data. That data usually comes from consumers – what actions they take, their perceptions and values, and how they see themselves. Online activities such as clicking on pay-per-click ad links and watching video ads are examples of potential data. Marketing tools like digital survey platforms can capture consumers’ perceptions of companies, products, and services.

While this data is insightful, it exists in separate platforms and requires either manual or API intervention to bring it together. Unfortunately, manual processes take a lot of manpower and time. Plus, they are prone to mistakes due to interruptions, distractions, and human errors.

Marketers Should Consider APIs

Automated processes like web scraping can pull powerful insights from data that exists in separate platforms. For instance, data from online surveys that reveal the main reasons why customers were looking to make a purchase can be correlated with the number of clicks on an online ad. The combined data could explain why there is an increase in clicks on ads for cell phones if customers indicate they’re looking for new phones.

Ways To Use API Data

Data collected and exchanged via technology can increase conversions, reveal who customers and prospects are, and measure advertising effectiveness. Marketing professionals can refine their targeting efforts and even discover new market niches. Just putting up a website, a social media presence, and digital ads aren’t enough. APIs can quite literally help marketers put clients on the map.

Targeting and Segmentation 

Increased targeting is one way to gain and maintain market share by analyzing insights. Knowing which segments exist, what they need, what they value, and what they want to hear can form the foundation of marketing strategy. However, being able to act quickly on that knowledge is more important.

What if previous survey research says prospective customers for a telecom company are interested in the latest and most expensive smartphones? But, there’s a sudden economic downtown in the company’s markets and this causes prospects to pull back on their spending? A sharp decrease in ad clicks or actual purchases for these phone models might hint at a need to shift the company’s advertising focus for this segment.

Social Listening

Social listening data, or what customers and prospects are saying online, can help manage customer relationships. Are they complaining about similar problems with an organization? Are there indications that they’re ready to look for another service provider or find a competitor’s offerings more attractive?

Information about what customers and prospects are saying on social media can reveal additional insights. They may not match up with what people are willing to say on a survey they know is coming from the company. While it’s possible for social listening data to corroborate other sources, it can reveal hidden trends and competitor data that’s not readily available from third-party research.

Content Marketing

Digital advertising and customer relationship management strategy also entail online content. From blog posts and webinars to white papers and eBooks, nurturing the buyer’s journey through information is a prevalent marketing tool. Marketing departments and ad agencies can find it difficult to create relevant and stand-out content if they don’t know what’s important to their customers.

Data from multiple sources can give more accurate predictions on what information target segments want. Online behaviors, including social media post engagements and impressions, can point toward pain points. Marketers can then determine if the content about those pain points and interests is worthwhile.

Personalization

Personalization is a proven way to increase email open rates, engagements, and sales. Customers want to feel as though organizations care about them. They don’t want to receive canned or blanket advertising that doesn’t really match their needs. It’s difficult to get personalization right if a database’s information is wrong, missing information, or outdated.

With efficient, real-time, constant data synchronization, it’s easier to get personalization right. Although manual checks and scrubs still need to happen periodically, the process won’t take as long or be as tedious with APIs.

Managing Data

Successful marketing and advertising decisions rely on good, accurate data. With so many organizations using both traditional and digital outreach methods, it’s harder to gather, combine, and analyze that data.

APIs remove a majority of the hassles for marketers by letting various platforms talk to each other. With technology advancing each day, APIs will become more than an afterthought for marketers.  

Positive Words Research – Why Marketers Should Seriously Consider APIs

How Much YouTube Ads Cost In Order For You To Have Success

The entire cost of youtube ads is measured using a CPM unit (“cost per mille”) cost per thousand. In essence, these ads cost on average between 0.30 and 0.01 dollars per view. Youtube is the second biggest search engine worldwide, with about 2 billion users per month. Generally, this means youtube ads are among the most profitable and converted channels for the paid media advertising settlements.

How Much do YouTube Ads Cost?

Here comes the burning, most asked question, how much do youtube ads cost? Recently, I recently deep-researched this specific question from different sources, facts and came up with approved answers for you. The entire cost of ads on youtube will naturally depend on the below factors:

1. Targeting options

Of course, we use youtube’s targeting options to confer our video advertising to different people. However, targeting will affect someone’s ads cost since some audiences are more expensive to market to others. Besides, if you target an audience already in your competitor’s target, you may invest more and not get the best ROI.

This is because the competition is high for a specific ad spot. Generally, someone might pay about one cent higher to your competitor based upon the one who wins the excellent spot. But it cannot go beyond your average bid. Below are various ways that we can target prospective clients on youtube to reduce the cost of the ads:

(a) Life events

Whenever you find some people going through a significant life event such as getting married or moving, literally they are in the market for unexpected things they were not interested in. However, you can consider showing ads for your specific career development seminar to individuals specifically graduating from college.

(b) Demographics

In essence, show your ads to individuals depending on their gender, household income, and gender. Further, you can utilize comprehensive demographic targeting to portray your home-insurance ads to homeowners only.

(c) In-market audiences

Google can tell whenever someone is researching products and considers purchasing a product the same as yours. Therefore, in-market fans reach more individuals most likely to purchase from you.

(d) Interest

Select the audiences you want to show your specific ads based on their interest and habits. In this case, you can market your best thermostat to target home automation enthusiasts audiences specifically.

2. Your content quality

The quality of our content ads is essential in determining the entire cost. Besides, if the content is not appealing, audiences will quickly press the skip button, and your cash will eventually go down the ditch. However, the key is, creating interesting and memorable ads which stand out amongst the competitors.

When your videos are powerful enough to drive your fans to share and re-watch, your channel cost will be lower. Remember, Google rates content ads depending on how applicable it is to fans, and it determines this via evaluating how many audiences engage with an ad.

3. Biding

Youtube’s ad placements typically work through an active bidding system. Besides, how much youtube ads cost depends on how much individuals are bidding for the same ad placement. You will bid on a cost-per-thousand or cost-per-view impressions basis for any youtube video ads. However, with some formats, someone can pay-per-click.

Virtually, this doesn’t matter the many people who see your ad. Eventually, you will pay for individuals who click on it only. Further, consider setting a daily budget for your specific marketing campaigns to ensure you won’t spend more than your planned budget. Lastly, do your target before your set bidding options.

4. The messaging of the ad

Youtube goes higher whenever your messaging is off. Besides, you can be surprised to find that the success of your specific digital marketing campaigns, particularly youtube ads, depends largely on messaging. Thus it is helpful to test different types of messaging to find what specifically works for you.

5. Quality score

Yes, the quality score will eventually affect the cost of ads on youtube. Google rates our videos ad depending on how relevant they are to the audiences we mostly target. The more individuals like it, the more Google believes your specific ad is relevant to your fans and upsurges your quality score. Therefore, the higher your quality score, the less Goggle charges someone for running the ad.

6. The timing of the ads

Regardless of your business or industry goals, ensure that audiences show content in every stage of their purchaser’s journey. Besides, tracking will help you to figure out the right time to receive your message.

7. Ad format options

Generally, there are four major youtube ad setups. Besides, each format got different lengths, mechanics, and times when it appears to the audience’s video watching experience. Many of us have come across ads such as billboards and automatically write them off as best ads.

Meaning it takes extremely relevant ads to get someone to leave the video they targeted to watch and click your specific ad. Thus, creating ads ensures you consider the best format options. You find some being more expensive than others; in this case, avoid going above your budget. In essence, your fans will respond differently to various format selections, so ensure you select the one which they like most.

Further, the smart way of utilizing ads is by using them for showing or retargeting your ads to individuals who already visited your website. This is because they are familiar with your specific brand, and they are more likely to engross your ads.

How Much do YouTube Ads Cost

Conclusion

Google owns Youtube, and many businesses promote on the largest video-sharing channel utilizing Google Adword networks. Since youtube advertising cost wholly depends on how we build our campaign, ensure to effectively create relevant and well-targeted ads to make your campaign cost competent eventually and ROI- focused. Fortunately, the above is a comprehensive guide to educate you about youtube ad costs, meeting your needs and expectations as a growing YouTuber. For more details check ‘’vidorange.com’’.

Positive Words Research – How Much do YouTube Ads Cost?

Protect Your Digital Self in a Few Minutes a Day Everyday

Everything is connected these days. With the internet becoming so accessible, we hear more and more about data breaches related to the websites we visit frequently – from eCommerce to social networks. Therefore, we also need to change how we protect ourselves in the digital sphere. The tips we give in this article will only take a few minutes of your day in exchange for strong online protection.

Open Source Intelligence

Please find below some background check apps and tools that utilize private and open governmental sources to collect all the data about you in a single place. Most people are not aware of this but there is so much data about almost every person readily available online. The tools that gather it are categorized as Open Source Intelligence apps. Many threat actors have been successful at designing tools that let them parse the data they need about you. These tools can scan all these open source databases as well. 

Digital Footprint

Every tweet you post, every image you upload on Instagram, everything you post on Facebook – all of that makes up your online footprint. Anything you ever say or do online will stay on the Internet forever. When you “accept cookies” for a website, it allows the platform to track your online activity. Even this information is recorded somewhere and adds to the digital footprint. 

How to Protect Yourself

1. Always go through the Terms and Conditions

It is important to read every platform’s privacy policy before registering so you can opt-out, if possible, from allowing your data to be used for things like advertising, etc.

2. People Finder Websites

These days a lot of our social and business relationships have moved online. Many people end up making clients or friends online whom they have never seen or met before. The site has a huge database of USA citizens so you can easily get information on the exact individual you’re searching for.

3. Powerful Passwords

It is important to have a strong password if you want to protect yourself in the digital space. It is the first defense against someone trying to access your accounts. There are two things that separate a strong password from a weak one. First, it should include at least one digit, symbol, and an uppercase letter. A password that has a strong combination of digits, symbols, and letters is harder for cybercriminals to decrypt. Secondly, you must ensure that you have a different password for all your accounts. While it can be hard for you to remember all these different passwords, it will not lead to every other account of yours getting compromised in case one account gets breached. You can always utilize a password manager to help you keep track of your passwords.

4. Software Updates

Whether you have a tablet, smartphone, or laptop, always remember to update the software. You might feel lazy or not feel like letting your devices take their time to update the software, however, sacrificing a few minutes for this is worth it. Software updates not only offer you the latest features and improve the speed of your device but also patch up the security weaknesses of your system. If the older versions have any weaknesses, they are generally dealt with in the new versions of the software.

5. Use an External Hard Drive to Back-Up Data

A lot of us fear losing our important data from our laptops or desktops. It is a very valid fear since it is possible for your system to crash in a way that makes the corrupted files beyond retrieval. Everyone has a lot of essential data on their devices, from memories to work files. It can be a truly stressful and heartbreaking ordeal if you lose them. Many people employ cloud services to back up their information. However, keep in mind, that cloud storage is not always the safest either. A lot of cloud services have experienced data breaches, resulting in threat actors successfully gaining access to the personal data of a lot of users. Therefore, it can be a good idea to use an external hard drive to back-up your data. It will ensure your digital self is much safer and your data is not connected to an online network susceptible to hackers but is stored physically. 

Protect your digital self

Conclusion

We all try our best to protect ourselves from harm. After all, as humans, that is one of our most basic needs. However, not everyone in the world has good intentions. As a result, we generally have to put in the effort to ensure our safety. Just like you would take measures and avoid things to protect your physical self, you need to do the same for your digital self. Most of us are connected to the Internet almost all the time. By signing in to something, you connect to something way larger than you could ever imagine, with dangers you do not completely understand. These digital dangers can impact your digital, as well as your physical self in a truly real way. Therefore, it is crucial for you to take out time to protect yourself online.

Positive Words ResearchProtect Your Digital Self in a Few Minutes a Day

How to Leverage Social Monitoring and Social Listening Tactics

When it comes to running any business, especially in 2021 during the pandemic, it always pays to listen to what everyone else has to say. Much of social media marketing has to do with taking advantage of various opportunities that present themselves, but many of those opportunities are locked behind social monitoring and listening tactics. It is the reason why experienced professionals such as those from Salt Lake City social media agencies see so much demand, as they make efficient use of various social media tactics to help companies stay ahead of the game.

It is especially useful for startups run by inexperienced entrepreneurs. It always helps to make up for a lack of experience by using the experience of others, which is why the use of professionals is wholly recommended when dealing with social media marketing and digital marketing in general. Here are just some ways to leverage social monitoring and social listening tactics to help boost brand recognition.

How to Leverage Social Monitoring and Social Listening Tactics

1. When it comes to social media, engage with customers as often as possible

The reason why some companies have such trouble when it comes to the idea of social listening is the fact that such companies find themselves far apart from their target audience. Compared to a business that ensures to engage with their potential customers in the social media platform of their choice, there is practically no need for outreach when dealing with social monitoring as the company gets all the information they need right on their doorstep.

The important thing is to get customers used to engaging with the business. The business owner can do that by taking the time to respond to feedback as much as possible. That way, people won’t resort to going to other places to vent their frustration.

2. Have a look at how other competitors are handling social media monitoring

Aside from taking the time to respond to various requests online, it would also be a good idea to look into what the competitors are up to — specifically the ones that are slowly but surely rising in popularity and clout. Taking the time to look at what competitors are up to is never a bad idea. After all, a lot of information can be absorbed simply by observing how competitors interact with their customers.

3. Identifying influencers and content creators

Social listening and monitoring can be much easier when the business owner is willing to be as active as possible on social media — but there is another way to expand the horizon. Going for the outreach method with the help of influencers can help ensure that the company’s message is being spread far and wide. More importantly, it makes it easier to track how people respond to the company’s services. Even streaming sites such as YouTube can be instrumental in spreading the message.

At the end of the day, listening tactics and social media monitoring can be easily handled even without the use of professionals. However, having Salt Lake City social media professionals on the user’s side can vastly increase their chances of success.

How to Leverage Social Monitoring and Social Listening Tactics

Positive Words Research – How to Leverage Social Monitoring and Social Listening Tactics

6 Tips to Boost your YouTube Video Marketing Success

Welcome to the wonderful world of videos where everyone has the opportunity to become a sensation. Boost your YouTube video on a platform that has grown by leaps and bounds since its inception. The platform has become an ideal promotion stage for businesses, brands, and marketers that have witnessed a rising trend for video marketing.

Hence, we bring you 6 effective tips to help you gain more subscribers on YouTube. The tips provided in this article will increase your search ranks in a short time and drive growth for your YouTube account. These tips, methods, and strategies will take your YouTube account to the next level by increasing your presence, reach, and engagement.

6 Tips to Boost your YouTube Video Marketing

To gain more subscribers, you should follow some effective YouTube SEO practices such as:

1. Optimize your videos for visibility

  • Titles and description: You must adhere to the rules of title writing. An eye-catching title is always captivating to your audience. As people crave entertaining and fun content, you should give them that.

Don’t forget to add target keywords in your titles and descriptions. This will enable your fans to easily search for a video. Spend some time on this section for a wider reach. Ask homework solvers to help with writing short and efficient descriptions if you struggle with squeezing a lot in a little.

  • Engagement: We hope there’s no need to explain this factor. YouTube engagement works in the form of likes, comments, and views.

This enables YouTube to determine the search rank of your videos.

  • Categories: Here comes another significant part of optimization. Proper usage of categories will give you a better understanding of audience visibility.
  • Tags: Adding tags to your YouTube videos portrays more context about your content. Ensure a significant number of relevant tags.

2. Curate high-quality content

This factor is highly crucial for the growth and survival of any YouTube channel. You can undertake thorough competitor research to find out what factors make the big players in your niche stand out from the crowd. Your videos must be inclined to the tastes and preferences of your subscribers.

Only then you will be able to search for the content that drives high engagement. Eventually, this will solve your objective of getting more views and loyal subscribers. Take a glance at your YouTube Analytics to get a detailed report of audience demographics, location, engagement, and other stats.

3. Increase engagement with calls to action

If you own a business, there are chances that you are aware of the significance of a call to action (CTA). This factor influences your users to buy your product/service. The same goes for YouTube too if you want to boost your Youtube videos.

Simply put a reminder for liking & subscribing in the description box or in the video itself. It’s time for your fans to show some love. Apart from this, you may also add a link to other videos or drop a link to your site. Go ahead and witness your engagement rolling.

4. Thumbnail customization

An attractive thumbnail is a great tactic to promote your channel. Get ready to grab the attention of your viewers and engross them in your videos.

The creation of a professional thumbnail will make your videos appear unique. You can use various tools such as Canva to make an effective thumbnail.

5. Engage with the YouTube community

YouTube is a thriving video platform where billions of users connect via likes and comments. Now is the chance to build a strong relationship with your subscribers.

Ensure that you regularly engage with your fans with comments. You may solve their issues or even congratulate them on their success. And remember to feel gratified for their love and support.

6. Run a paid YouTube ad campaign

Unleash the complete potential of YouTube with the help of paid ads. This tip will enable you to gain more subscribers. This is important for increasing your reach and visibility. The platform lets you choose a plethora of ad formats including:

Display ads: Such ads are displayed on the right-hand sidebar of videos. These pertain to the desktop platform.

Overlay ads: As the former category, this one is only available on desktop. Recognizable traits of such ads include semi-transparency and videos’ bottom part display.

Skippable and non-skippable video ads: As the name suggests, users see these ads before, during, or after a video. These are some of the major sources of revenue for most video creators. Skippable ads can be skipped by your fans but non-skippable can’t.

Bumper ads: These ads have a duration of six seconds. These cannot be skipped.  

Cards: These cards come in handy while promoting your products or other content. You can find one of these within relevant videos.

6 Tips to Boost your YouTube Video Marketing

In a nutshell, we can say that all the methods or tips mentioned in this article are true to their fullest potential. Try all of them at the right time to boost your Youtube video ranking. What are you waiting for? Now is the time to be a rising star! Stay trending on YouTube.

Positive Words Research – 6 Tips to Boost your YouTube Video Marketing

5 How to Make Your Website Successful With Live Chat Support

Immediate online assistance to potential customers has become an increasing need in today’s way of doing business. Live chat support services have become more and more demanding all around the world.

„Let’s Have a Chat” is the new mantra. Users visiting websites are actually looking to see the live chat box and have become acustomed to be asked to chat.

Here are 5 ways through which you can make your website succesful with live chat support.

How to Make Your Website Successful With Live Chat Support

1) 24/7 customers support

Having a live chat on your website gives you the immense benefit of offering to your potential customers 24/7 hours support. This is very valuable expecialy in todays world when people need a quick answer at whatever hour they want. Also if you have customers located in various parts of the planet being on different time zones having a 24/7 chat support is strongly recommended.

2) Multilingual chat support

If you have customers located in different countries you need to consider a multilingual aproach. Not all your customers will speak your native language or even English as a second language. If you do not provide multilingual assistance you might loose a lot of customers.

3) Discover real needs

Discovering the real needs of your customers is a sales must. You cannot make a sale if you do not target and fulfill the real needs of your customers. Chatting in real time with your potential customers will discover their thoughts about their needs and your products. Also you can maintain a long-term relationship with customers in this way.

4) Keep track of data

In order to make profitable decisions you need documentation of the work done to exist and be done in a easy to understand way. Keeping track of the real needs of your avatar customers and knowing exactly what triggers them to buy will increase your conversion rates.

5) Build connection

Feeling connected makes people buy. In todays world we feel more and more disconected from people and brands due to the online increasing influence in our lives. But it doesnt have to be like this. Your brand can still remain connected with your long-term customers and become connected with potential customers in a fast way. Life chat support services have become more and more the answer to building and maintaining connection between brands and customers.

Whichever the reason why you choose to implement live chat support on your website you need to be careful in coosing the right partner for this operation. Wether you decide to make your own internal department with your own employees to fulfill this need or to outsource this services, you need to pay very much attention to implementation.

Some aspects to take into consideration when choosing to outsource live chat support services are:

  • Instant messaging, emails and SMS
  • Real-time analytics
  • Customizable chat templates
  • Multilingual chat support agents
  • Reasonable pricing
  • LOOP powered service (Live Online Operator Platform)
  • ZERO hidden charges
  • Expected details in reports
  • Applicable for more industries
  • Suitable for both small or larger companies

The assistance of the live chat needs to be flexible. Flexibility is one of the qualities of human-powered live chat services. The live chat agents need to be well-versed in handling multiple messages with ease to ensure that you are providing the best services for your visitors and clients.

Positive Words Research – How to Make Your Website Successful With Live Chat Support

Make Your Website Successful With Live Chat Support

Powerful Marketing Tool That Will Make Your Content a Success

There are a lot of services provided in the world but some of them are really useful and amazing. One of these awesome services is the user-generated content moderation services.

Some of the news we deliver to our content consumers needs momentum to reach a certain audience target. Without this momentum, it is hard to reach the desired impact even if the content is hight-quality.

Here are 5 tips to take into consideration if you want the content of your brand to be successful:

1. Online communities’ engagement

When you deliver new content about your brand or product your need to be able to engage many online communities at the same time. You can do this if you have partnered with different social media platforms, forums, and chat rooms. Make sure you handle very well the translation of specific marketing language because it needs to resonate with their audience.

2. Keep track of activities performed

When you do a marketing campaign it is essential to keep track of all performed activities in complete and detailed reports. Without this documentation, it will be hard for you to identify what went right and what went wrong. You need to be able to generate statistics and relevant data about the activities of the targeted users or posts, social media pages and other online communities.

3. Monitor and delete false information

We live in a time where false information is almost everywhere. Users have lost a lot of faith-related to the truth of a post. Almost every time users research content from a different website to make sure they are not deceived by false information. The internet is flooded with false information and users know this. You need to make sure that you have a system put in place to guarantee that your users are kept safe from false information.

4. Quality content reviewing

Almost every product is bought by clients nowadays based on reviews. Everyone reads reviews and people have developed skills of knowing which are real reviews and which are not. You need to make sure that the reviews of your content are authentic. Make sure to moderate texts, reviews, images, multimedia content, tags and hashtags on social media, and even brand mentions on subreddits.

5. Evaluate client satisfaction and efficiency

Nothing matters if you do not have a system in place to constantly evaluate client satisfaction and efficiency. In this way, you will know for sure what your audience prefers and modify future content accordingly.

Of course, there are many other aspects to take into consideration to ensure content success: active audience interaction, competitive pricing, enhanced online protection, multilanguage skills, and results-focused.

You can establish any system or strategy following three steps:

a) Understanding of the business

In this stage, you do an understanding of the targeted audience and the needed processes in order to reach your goal.

b) Ensure needed resources

In this stage, you need to ensure that you have all the resources you require to deliver valuable content fast to a significant percentage of your targeted audience.

c) Fast and quality execution

In this stage, you need to have a team capable of implementing your established strategy. This step needs to be done fast and with quality and with very few mistakes.

The partner you choose for your user-generated content moderation is key to you reaching the amazing results of a successful marketing campaign.

Positive Words Research – Powerful Marketing Tool That Will Make Your Content a Success

user generated content moderation

Principle of Marketing Assignment, Get Professional Help A+ Grade

Marketing is a field of study with a good perspective for the future. If you study digital marketing, it won’t be difficult to get a good job proposal when you graduate. But first, you have to deal with a lot of coursework and homework. Don’t worry. You can always enlist the help of professional writers. They surely can do your marketing assignments.

Where can you find such professionals? On the internet, of course! Any online search will yield a lot of sites that offer help to students to complete their homework. Beware. Not all of them are reliable. Some sites are good whereas others are utterly scams. Hence, if you look for a trustworthy site to get marketing assignment help, visit aplusessay.com/marketing-assignment-help.html.

AplusEssay.com is an online company that has helped hundreds of students over several years. They have earned a solid reputation among students of all academic levels. They employ experts in 68 academic disciplines. Their punctuality to deliver completed work, prices, and quality are unmatched.

Are you interested in getting help from this company? Then, you have to read this article entirely. In this article, you will get all the necessary information. Whenever you need a helping hand with your marketing homework, you can use this service. Many reasons could prevent you from writing an assignment yourself. And paying for some help is legit. So, why not? Learn more about it below.

Get Marketing Assignment Help Whenever You Need It

If you don’t have the time or wish to do your marketing homework, you can pay for marketing assignment help. To ensure you get the best paper, you have to use the best service that you can afford. This is why AplusEssay.com is your best option. There are many benefits of using this company, some of which are:

  • Expert writers. To offer you the best service, this company hires experts in a variety of disciplines. Granted, all the writers have a good command of the English language. They also know very well the formats commonly used in academic writing. But they also have deep knowledge of the subject they usually write. Hence, a writer well-versed in the subject will write your marketing paper. Maybe a former marketing professor will handle your order;
  • Punctual delivery. When you place an order, the completion deadline for your paper must be set. The writer in charge of handling your order will work around the clock if necessary. But one thing is sure; you will get your paper by the agreed deadline. It doesn’t matter if it is a very short deadline. The writer will meet it. Most importantly, your paper will be written with the utmost quality independently of the deadline;
  • Free revisions. When you place an order, you are asked for all the details about the paper that you want. The writer will write your paper according to your instructions. However, if you don’t like the completed draft, you can request a revision. This will be free of charge. What’s more, you can ask for as many free revisions as needed, provided that you don’t change your original requirements;
  • Money-back guarantee. If after several revisions you are not satisfied, you can ask for a refund. The company will give your money back if you honestly believe your demands were not met;
  • 24/7 customer support. Whenever you need to talk to your writer or ask a question, you can contact customer support. There’s always someone willing to help you.

As you can see, you can enjoy many advantages if you choose this company to help with your marketing homework. But that’s not all. There are other benefits. Do you want to know which ones? Keep reading.

Stringent Quality Control for Supreme Quality

As mentioned, the writers providing marketing assignment help online with this company are experts in the subject. They will do in-depth research to write your paper. Hence, you can count on very solid content. However, to guarantee the best quality for the customer, AplusEssay.com has several editors. They are in charge of proofreading the drafts written by the writers. From grammar mistakes to style, editors will make the necessary modifications and amends.

Moreover, to guarantee that your paper is free of plagiarism, editors will scan the draft with special software. If the program detects similarity with a previously published paper, the writer will be asked to rewrite it. Plagiarism is a practice that’s not approved in academic circles. Hence, we make sure that your paper is unique.

This level of quality control guarantees a premium paper for you. With such outstanding work, your professor will give you an A+ grade. In the United States, this is the highest grade a student can get for his homework. Be one of the top students in your marketing class. It is easy. Just entrust this company with the writing of your assignments.

Premium Quality at Affordable Prices

One of the biggest concerns of students is money. So, a frequently asked question is: how much will my paper cost? There is a widespread misconception that high-quality writing services are expensive. This is not the case with AplusEssay.com. The prices of this company can be cheap if you know when and how to place an order.

The price per page depends on two factors: academic level and deadline. A paper for a higher academic level is more expensive. This means a high school paper is the cheapest whereas a doctoral paper is the most expensive. As for the deadline, shorter deadlines carry higher prices. This company can take orders with a deadline as short as 4 hours. However, the price per page is out of the budget of most students.

So, for university-level papers, the price per page starts at a mere $17 for a 1-month deadline. This is quite affordable. Thus, get marketing assignment help at an affordable price by placing an order well in advance. Try this service out!

Positive Words Research – Principle of Marketing Assignment, Get Professional Help for an A+ Grade

Principle of Marketing Assignment

Win This Holiday Season with Content Marketing Strategies

Did you know that according to the National Retail Federation, in 2019, people said that they intended to spend an average of $1,047 during the holiday season? That is fantastic news for most businesses because it means that they could potentially be able to make good money during the holidays with the right marketing strategy. However, just because people are willing to spend doesn’t mean they will spend on you. As you up your marketing game over the holiday season, you should remember that other businesses are doing the same thing.

One way to market during the holidays is through content marketing. This means you will focus on creating content that your viewers will find valuable. It would be best if you tailored your marketing strategy to your audience, budget, timeline, and other factors to get the most of the holiday. Before giving you 15 content marketing ideas you could easily implement this holiday season, here are seven tips to increase the chances of your marketing strategy succeeding.

Marketing Strategy

Engage Your Audience

Instead of trying to guess what your audience wants, why not just ask them? You could send them questions through your email list, or you could run a poll. Find out how your brand can help them address their goals, fears, concerns, and interests so they get the most out of their holiday.

Look at Your Current Content

If your business is more than a year old, you may already have holiday content from the previous years. Go through your current content and figure out what can be repurposed.

Align Your Content with Your Goals

What are your goals for the holiday season? How can your content help you meet these goals?

Plan Your Content in Advance

Don’t wait for the holiday season to start planning your holiday content. Start creating your content in advance so that you are just rolling out the content when the holidays come. Organize your content so that it gets the most impact. For example, a post about the best gift ideas should be followed by content on DIY gifts instead of the other way around. Organize your content in terms of timeline and priority. The main idea is to tailor this content to the holidays by adding holiday themes, colors, and ideas.

Multimedia Is Your Friend

It is not just about writing multiple long-form posts. Consider creating slideshow videos, videos, images, and gifs that would be attractive to your audience.

Cross-Platform Marketing

If you have social media accounts on multiple social media platforms, create content for each of these platforms. Your goal is to reach out to many people, and that is possible when you meet them where they are the most. Of course, if you implement this strategy, it may make your content marketing creation process more extensive as each platform needs different types of content.

Take the Data for Later

Holidays, like most things in life, are cyclical. The data for your content marketing performance this year will prove helpful next year. You may not analyze it right now but save it anyway.

With the strategy in place, it’s time for some content marketing ideas you can use.

Content Marketing Ideas

Show Off Your Holiday Spirit

Does your company have holiday traditions? You could document your employees during such events and post these videos and pictures. They are a good way to give your audience an inside look at your company’s culture and people.

Add Holiday Symbols

You have no doubt seen the banners shops hang up over the holidays. You could do the same with your website. Add some blinking lights and some banners. Make your website look festive by decorating it with holiday-themed items. Be sure not to overdo it. If you do, your website will look cluttered and become off-putting to your visitors.

Use Graphics and Quotes

Thanks to technology, making quirky, funny, heartwarming content has never been easier. Consider creating graphics that would be attractive to your audience. Add quotes you think your audience would love and tap into the feel-good feelings of the holidays.

Talk About Your Staff or Company

Give the company a human face by letting them see the people behind the brand. You can do short videos of your staff members talking about your company, your products, or even how they feel about working for you. These videos remind people that even big brands have humans working behind the scenes to make everything possible.

Take Advantage of User Generated Content

Sometimes, the best way to market yourself is to let your clients speak for you. Ask your clients if you can repost their content that features your products. Validation is important, and people will feel more comfortable using your products or services if they see other people doing the same.

Share Stories

Many social media platforms right now have a feature called stories. In most cases, stories are only available for 24 hours. You can take advantage of these to feature promotions and spirited campaigns that people would find attractive.

Appeal to Social Causes

For some people, holidays are characterized by love, sharing, family, and giving. You could run campaigns that channel part of your income from your clients into social causes they would be interested in. This makes them feel good about investing in you.

During the holiday season, particularly near the peak of the season, most businesses are either closed or fully packed. Some people would rather avoid the fray, so they choose to shop online. According to statistics, over the holidays, more than 60% of Shopify users switch to making mobile orders. You should take advantage of this trend by focusing on making your clients’ mobile experience fantastic. This may mean speeding up the checkout process, making your website more mobile-friendly, and even increasing your delivery personnel for some time.

No, this does not mean reposting your content. Instead, you can do a series covering your most popular content. You can summarize this content, add the best comments from your customers, include quotable quotes, and include a link to the actual content.

Engage With Your Audience

If you want to engage with your audience, there are many ways to go about it. You could start a live stream and take in comments and questions from the public. You could also create a poll and ask people to vote. You could ask people to send in ways you helped them that year.

For example, an essay writing service could ask students who received exemplary performance in their essays to send in their testimonials, which they could post. Using this example, a student with an informative essay as a holiday assignment will know exactly where to go to get help.

Give Your Clients a Hint of What You Have in Store for Them in the Future

Do you plan to unveil new products next year? Do you have something in store for your clients? Why not give them a sneak preview of these products and services. This may give them more reasons to be psyched up about the new year.

Email List

If you have an email list, most likely, the clients who have signed up for your mailing list are people who are interested in you and your business. You can use this platform to talk to your clients, clue them in on what you are doing and what you have to offer.

Run Promotions

Statistically, people spend a lot of money around the holidays. That does not mean they will pass up a good bargain. If you can, you should consider having holiday offers. You could sell your products in packages at a reduced cost, offer free shipping, give coupons, etc. Some businesses can use this time to clear old stock to start the New Year with fresh products.

Revamp Your Products to Match the Holidays

If it is possible, create holiday-themed products that you can sell specifically during this season. For example, if you make candy, you can make multicolored holiday-themed sweet packets or candy to celebrate the holidays.

Gratitude

Everyone loves to feel appreciated. Why not appreciate your customers for the year. You can do this on any of your social media. Thank them for supporting you and believing in you, and welcome them to walk with you in the coming years as well.

Point to Note

As you are doing your holiday content marketing, there is one fact you need to remember at all times. It’s not about the quantity but the quality. Ten fantastic posts will have a much greater effect than thirty subpar posts. Focus on making high impact content rather than filling every day and platform with content that has low chances of converting.

The holiday season is near. It is time to focus on content creating strategies that are specifically suited for the holiday season. Done correctly, you may be able to increase your sales this year while simultaneously attracting new clients for the next year. This article does not have a definitive list of content marketing ideas and strategies. However, it is a fantastic starting point you can use to lead you in the right direction.

Thomas Moore is a digital marketing professional and freelance writer who works for EssayService. He enjoys writing useful pieces and sharing his expertise. He is an author of numerous posts and articles published both online and in print media.

Positive Words Research – Win This Holiday Season with These Fantastic Content Marketing Strategies and Ideas

Holiday Season

SEO Secret: Limiting Control Makes You Go Viral Today

SEO Secret: Limiting Control Makes You Go Viral presents deeper Search Engine Optimization tips for you to master the art of SEO. The information below is a continuation of the information presented in Go Viral on Internet SEO Secrets.

In Go Viral on Internet SEO Secrets you found out how important thinking is when creating content that goes viral. Thinking in the sense of mental attitude. The best mental attitude when creating content that goes viral on long term is: Limiting control makes you go viral.

Easy SEO Tip: Reduce the number of clicks between the right information and the user, by ONE SINGLE CLICK.

SEO Tips For Limiting Control and Go Viral on Internet

1. Choose a Niche and Stick to it

Choosing a niche for the website will significantly decrease the number of blocks (too many clicks) between the user and the information that he is looking for.

You will simplify the work for Googlebot (Google’s Crawler). This is good. Because Googleboot will include the website in a niche and deliver fast the website as an information for the people looking for that information. And this is perfect. Exactly what you want.

Choosing a niche will help you decide on the name of the website. Go to Choose a Good Name for Website for SEO Purposes to go deeper in SEO power.

The niche will help you establish what are the websites that are in the same content as you. Your competition. This will help you get inspired. Go to What To Look In Niche Competition For SEO Purposes to go deeper in SEO magic.

Sticking to your niche will make clear what kind of content you need to publish in order to go viral. Will add simplicity to naming the titles of your content. And this is good. Because this is exactly what Googlebot wants, simplicity and clarity in understanding and classifying your content. Go to Create Perfect SEO Titles For Content to go deeper in SEO loveliness.

2. Allow Outside Contribution to Website Content

Allow other people to contribute. Exceed the limits and allow unknown writers to publish their writings on the website. Limit control! Limit the control you have over the entire content of the website.

Wow SEO Tip: Create a section on the website called Write for Us, and allow writers from all over the world to publish content on the website, with relevant do-follow links.

In the section Write for Us you set the format of the content. You publish the articles with relevant do-follow links. Yes, links to other websites. Yes, you publish the links. Yes, do-follow. Yes I know, you have read that this is against SEO, but this is actually good for SEO.

Note that I said “relevant” links, meaning links relevant to your niche. Allow writers to specify that they are the authors of the article and allow them to put a Biography about their work (with do-follow links to their work).

Serious SEO Tip: All links on the website should always be do-follow links. Let’s call it the “always do-follow rule”.

What is do-follow and Why the “always do-follow rule”?

Do-follow is the default state of a link. It tells the world (Google’s Crawler Googlebot) that there is SEO value in that link. “Value in that link” means, because you added that link on the website, then that link has more power on Internet (the World Wide Web). To have power on internet, means to rank better in search results.

Please Just Do It SEO Tip: You want to add power to links relevant to your niche. You want to add power to the competitors. You want the competitors to rank better than they do now.

Some people change the code of the default state do-follow into nofollow and control Googlebot too much. Nofollow state is not called for nothing “nofollow links without SEO value”. You never want to publish on the website something without SEO value. You never want to tell (never, ever) to Googlebot that you have a link on the website without SEO value. What kind of website are you? A serious website would publish only value. Why would you ever publish on the website a link that does not have value?

Ok, let me explain in simple words. Squiddy, Google’s Crawler caled Googlebot , comes to the website to have a look. He is told what to do. Then he is told more what to do. Then he is specifically told what to do. They Squiddy gets upset. Because he feels controlled too much. Because Squiddy is smart and he likes to show you how smart he is and when you control the process to much he gets disturbed. Stop controlling so much the Google Crawler. Again, limiting control makes you go viral.

Why is important to have a good relationship with Squiddy? Sorry, Googlebot. Return to Go Viral on Internet SEO Secrets and be amazed by the answer. Short answer: it is very important.

3. Publish Content About The Competition

Wow, yes, write it. Publish it. And yes, with links. What did I tell you above? Always do-follow, meaning leave the default state of that link as it is. Do not change the code. Yes, do nothing. Exactly, do nothing.

Because you stick to a niche, you can benefit from the power of the competition.

Stop ignoring the competition means limiting control.

“Stop ignoring the competition” means to make the switch from looking at the competition to writing and publishing about the competition.

Hmmm SEO Tip: Write about the resources of the competition that the users from your niche might find useful.

Make an article with resources from the competition. Add resources from 10 to 15 competitors in your niche. Ask people to contribute to the content and send you more related resources (from the competition you never knew you have).

What will happen?

Visitors will remember the centralization of resources that you did. Will think that someone else looked and validated those resources. Will trust the content. Will come back first to your article. The resources are all put together and
it’s simpler for users to find what they want. You just created content (sorry resource) that brings you constant traffic, every month. Go to What To Look In Niche Competition For SEO Purposes to go deeper in SEO magic.

SEO Secret Limiting Control Makes You Go Viral

Go Viral on Internet: SEO Secrets To Make You Rank No. 1

Go Viral on Internet SEO Secrets is a resource where you will find how to increase the traffic of a website. SEO is the acronym from Search Engine Optimization.

Google is a Search Engine. That box where you put every word in your mind, you press Enter, and you get a lot of “lucky ” results, it’s called a Search Engine. The Google Search Engine.

Find below a short table of contents with three chapters to master the art of the Search Engine Optimization (SEO).

Go Viral on Internet SEO Secrets

SEO 1: How You Think Is Important

Believe it or not, this is the most important SEO Secret. But, what does it mean? And how can we apply it in a practical way?

1. Limiting Control Makes You Go Viral

Have you ever wondered how the Internet was created? How the WWW, an acronym from the World Wide Web, was created?

On which principles was the network of Internet created? But better asked “on which values” stands this network? Because this is what you want right? Lot’s of traffic in this network. You want traffic in this gigantic web, which grows immensely from day to day.

One of the values on which the founders have initially thought the World Wide Web (brilliant value) is: “limiting control makes you go viral”.

Therefore, everything you do for a website, from choosing a name until publishing anything you want on that website, needs to respect that affirmation. In a simple way, it means to create something, then cut by 50% the blocks that exist between the hand and eyes of the user and your information. Read that again: “cut… blocks… between… user… your information”.

Why hand and eyes? Because the user needs to click with his hand and see with his eyes. Read that again, I said first “click” then “see”. How is this possible? How can you make someone click the right information first, and then, see that information to think: Yes, that is the right information for me.

Easy SEO Tip: Reduce the number of clicks between the right information and the user, by ONE SINGLE CLICK.

When you will manage to get the user to access the right information for him with one single click, you will go viral.

This is the most important SEO rule/secret. Not many know about it. But now you know. Understand. Implement.

What could go wrong and how to fix it?

When you create content (realize that I wrote create content, not write text, or write content) and you find yourself creating this scenario: “for more information… click here… then click here… then click here… then click here… then click….” STOP. Remember: “limiting control… makes you go viral”. Limiting clicks mania, makes you go viral. One single click. Remember. Always remember. Go to SEO Secret: Limiting Control Makes You Go Viral to better understand this.

2. How To Attract More Completed Clicks To The Website

How to attract more completed clicks to the website is the question you need to ask yourself instead of “how to increase the traffic of a website”. Because “traffic” is made by real users, which are people, that need to be “attracted” by “something” (that’s content) in order to “click” a link and “complete that click” instead of “increase”. Go to 5 SEO Tips to Attract More Completed Clicks.

3. Think Building Resources Instead of Creating Content

With this point, we are going long term organic traffic view.

Super SEO Tip: For long term organic traffic, build resources (not just content). The entire website should be a resource.

What could go wrong and how to fix it?

Be warned, all of the next scenarios are against long term organic traffic:

  • I like to be creative and just write what is in my mind.
  • I am waiting for inspiration to come in.
  • I am not interested in what people need.
  • I like to write about anything on my blog.
  • I do not do internal SEO, only external SEO.

Go to SEO Secrets Going For Long Term Organic Traffic to better understand this SEO tip.

SEO 2: Look For Simplicity In Technical Skills

I will go and boldly say: Whatever is hard to understand is not good in SEO.

SEO reflects simplicity and clarity.

Mega SEO Tip: The user “clicks” on a “resource” made simple and clear with SEO.

This is how you need to acquire the technical skills for Search Engine Optimization, clear and simple. Go to SEO Technical Skills To Reflect Simplicity.

SEO 3: Learn Simple SEO Hacks

Search Engine Optimisation is significantly about simple SEO hacks that are optimizing the website for Google Search Engine. You need to know these simple SEO hacks as a list you have to tick every time you produce content (resource).

Googlebot is Google’s crawler and is using his Natural Language Cloud to understand what the content is about. Ok, simple and clear.

Look at Googlebot as being the sentinel Squiddy from Matrix. Just as Neo (from Matrix) you better be Neo when he realizes he has power over Squiddy. Don’t be Neo before he ever knew that Squiddy exists.

Strangely enough (but very revealing) look at this situation in this way: the website is the product of the relationship with Squiddy… sorry… Googlebot. You better build a good relationship with Squiddy… sorry again… Googlebot… in order for you to have a good website… a viral website.

Mainly Googlebot accomplishes his task by looking at the internal linking structure but also all other ranking factors (background of the article’s author; does the website write about the topic a lot; is the brand name mentioned constantly on social media, do other websites from your niche write about your website etc.).

Strange but Awesome SEO Tip: You get along with Googlebot and you keep him happy if you tick all kinds of little things from the list of SEO hacks.

Go to Simple SEO Hacks To Go Viral on Internet.

Like they say in Disney: That’s all Folks!

Share this “resource” with a friend that needs to know how to “attract” more “completed clicks” to his website and go viral on internet with his amazing project. Why? To inspire million of people world wide.

Go Viral on Internet SEO Secrets

Best 5 Offline Examples For A Digital Marketing Strategy

If you want to run your business or any product in the best way, then you need to implement some digital marketing strategies. These strategies will lift up your business and will give you purposeful results. There are two type of digital marketing. One is online and the other one is offline. You need the help of internet and some tools in the online digital marketing strategy. On the other hand, you have to focus on the results of the online strategy because they need some changes with the time.

But the offline strategy is another helpful way to grow and expand your business in a desired region. There are numerous examples of the digital marketing strategy. Some of them are mentioned here for the viewers. You can also implement these offline digital brand marketing strategies in your business to get effective results. Have a look on some of the best offline marketing strategies. Apart from these, if you want to get more examples, then you can visit, https://www.webmarketing123.com/

The best examples of offline marketing:

There are numerous examples of the offline digital marketing. If you are interested to choose them for your business, then they are available here for you. You have to read all of the examples with full interest. They will surely change the dimension of your business by giving you good amount of profit. Have a look at the best promotion offline business strategies of the world.

1.         30 squats to win a free train ticket in winter Olympics

2.         IKEA – free branded moving boxes

3.         Use bill boards for the promotion of your product:

4.         Print ads and deliver them

30 squats to win a free train ticket in winter Olympics:

The best way to engage customers is to give them discount or to give them free things. In the winter Olympics 2014, a promotional campaign was running. Passengers of train were asked to do 30 squats to win a free train ticket. This was the best campaign of that time for the promotion of gymnastic equipment. Every one of us like to get things for free. That was the basic strategy behind this campaign. In short, if you also want to engage customers towards your business, then you also have to adapt this strategy. It is an example of offline digital marketing business brand strategy.

IKEA – free branded moving boxes:

For the promotion of business, you have to adapt this offline business strategy. The IKEA is one of the best furniture store in the Canada. They provide free branded moving boxes to their customers. In this way, they are making more number of customers every day. This is one of the oldest and typical marketing strategy that you have to choose for the promotion of your business. Build boxes like the IKEA’s boxes and start getting more number of customers. That was also one of the best offline digital marketing strategy in the world.

Use billboards for the promotion of your product:

If I could say that the bill boards are also the best ways to convey your main idea towards the mind of customers, then it will not be wrong. You will be able to get a large amount of customers. Just place your ad on the bill board in the targeted area and get beneficial results. But you have to be precise in the selection of bill board and the size of your ad.

On the ad, you have to write and engaging content that will take the interest factor from the audience. Therefore, all of the popular companies in the world are taking the help of social media and content management person. You have to choose this offline digital marketing strategy to run your business in the best way. It will change the dimension of your business.

The other best way to promote your business is to print ads. Write the best type of content on the ad and start delivering in your area. You can take the help of delivery boy for the delivery purpose. It is an old type of offline digital media strategy but it is still working. You can get good results from it. Therefore, don’t take this offline digital marketing strategy light. It will give you fruitful results. 

Positive Words Research – Offline Examples For A Digital Marketing Strategy

Offline examples for a digital marketing strategy