What are the 3 most useful tools to analyze competition?
Are you looking for intuitive ways to make your blog profitable? There is a simple and quick technique i.e. competitor analysis used by the majority of successful marketers to build blogs. Before entering into any niche, it is imperative to analyze competition as it helps you with a few things that are discussed below.
- You can understand your target audience in a better way. It’s no secret that you can’t build a successful blog without focusing on the needs of your target audience.
- You can figure out how many links to build to rank up higher. Backlinks help you rank up faster on popular search engines. You’ll have better results even for competitive keywords by building quality backlinks.
- You can easily figure out the keywords that you have to target. Believe it, keyword research is the key to a successful blog. It’s not possible to increase website ranking, traffic and sales without targeting the right set of keywords.
Well, it’s all clear that analyzing the strengths and weaknesses of your competitors is important for any business. There are a number of tools you can use to gather information about your competitors which help you to improve results for your business. No matter which niche you’re in, figure out what it takes to make your results better than your competitors. I’m going to discuss three powerful tools to analyze your competition.
3 Tools You Can Use to Analyze Competition
More and more websites are spending money to achieve ranking, traffic and drive sales. By simply entering your competitor’s domain, Spyfu will provide you with an estimate of that competitor’s paid search advertising spend, the average cost per click and the top keywords that boost traffic to its website. SpyFu is an effective tool that allows you to view data on competitors’ keywords. You can get a list of keywords that your competitors target in the organic search using this competitor analysis tool. It’s always good to keep your eye on what your competitors are doing.
2. Market Leap
If you’re going to improve your local search engine optimization, you need to find out how high your website ranks up in the search engines. There is a direct relationship between the number of pages indexed in the search engines and the traffic generated by a website. It is advisable to use MarketLeap.com for search engine saturation (metrics that measure the number of pages indexed in the search engines). Its Search Engine Saturation report allows you to compare up to five websites and notice how many pages each website has listed in the popular search engines. MarketLeap also has a tool i.e. Link Popularity, which checks how many links come from other websites to yours.
We all know that Compete is a web traffic comparison tool. It is important to know that how much traffic is generated by your competitors. It is important to know that how much traffic is generated by your competitors. This tool is perfect for showing how your traffic is growing over your competitors. Once you sign up at Compete.com, you’ll be able to compare up to sites at a time.
Whether you are having an existing website or launching a new one, you need to analyze your competition. Competitor analysis helps to improve traffic and sales. Without analyzing them, you can’t take your website to the next level. So, what are you waiting for? You can use any of the tools mentioned here to beat your competitors. Let’s share your questions and ideas in the comment section.
Jennifer Daly is a WordPress guru with experience launching countless websites and maximizing their speed. She has worked with many SEO agencies in order to make them rank higher than their competitor.