Many business organizations tend to have what is referred to as “a digital skills gap”. What this really means is they lack a staff equipped with the necessary firsthand knowledge in working with digital applications, tools, and strategies. By taking the time and effort to master certain digital skillsets, you can, of course, increase your worth in the career you have chosen. Doing this also offers you the necessary room to improve your future career opportunities as well. Well then, here are 6 digital skills that can boost your career in ways you would never have deemed possible.
Image editing is a fantastic digital skill, which will heighten your overall influence in the office setting. Been able to create mesmerizing visual aids for your company will showcase your exceptional talents to your bosses. When you are bent on becoming a pro in churning out things like infographics, or branding graphics, you must comprehend the workings of the best image editors such as Photoshop. So, when you are able to demonstrate your image editing capabilities, you will give your career a boost, by opening up new job roles.
The video is a great content format when it comes to spreading a firm’s brand identity and message to prospective clients. This can naturally present a golden opportunity for those individuals who have a vested interest in assisting the company they work for in creating excellent video content. If you are that kind of an employee, the roles you could assume can vary. From managing video production projects to honing the video shooting or editing skills of your fellow colleagues. Some of the best instances of being creative with the video for your firm are producing content that showcases its culture. Producing video interviews of satisfied clients or even video product reviews that elaborate on the benefits of your products or services. On the other hand, been good at video production can be very useful whenever you are seeking greener pastures. More and more business establishments are now accepting creative forms of job applications. Therefore, being able to demonstrate your capabilities of tailor-making video content will definitely place you ahead of the rest of the pack.
In this particular scenario, you don’t really need to be a bonafide web developer to be of use to your company. All you got to do is simply develop a fair proficiency in reading HTML code. This will place you in a position where you can be able to liaise with external agencies in formulating and implementing your firm’s website strategies. While also being at hand to notice alterations and even fix simple bugs whenever the need arises. By been conversant with some basic HTML skills, you can substantially enhance your value as an all-around employee.
SEO and content marketing
The right search engine optimization and content marketing techniques are a prerequisite in boosting your firm’s website search engine rankings. The higher you company ranks in your niche search parameters, the more traffic it is bound to receive. Having some working understanding of SEO and content marketing in general lets you determine the best methods to implement in creating viable content. Some of the most notable include keyword research and thinking like your target audience to identify which content might spark their interest. Also, you will be able to execute vital competition analysis in areas such as keyword integration to identify how you can beat them and churn out much better content.
Social media marketing
Around 2.34 billion individuals are now social media users, and many of them can snugly fit into what you would label as your company’s target audience. Taking your time to learn the ins and outs of social media marketing can greatly boost your career. This will enable you to be in a position of effectively handling all your business’s social media accounts. This is primarily through churning out content that both entertains and enlightens your target audience and leads them to your firm’s website.
Finally, touch typing is an essential digital skill you will have to master if you wish to expand your career horizons. Basically, it is designed to greatly improve your typing speed as well as accuracy. By learning typing best practices including ideal finger placement on the keyboard, you will significantly improve your productivity. While learning the right typing ergonomics will allow you to be able to efficiently prevent injuries and fatigue, even if you are engaged in protracted typing sessions on a frequent basis. It is pretty simple to start learning touch typing with passing a quick online typing test, use an online tutor and see the progress.
My name is Adam Fort, I’m an education strategist at Ratatype.com. This project helps children and adults to learn touch typing via an online typing test and lessons. I am in charge of developing the proper typing lessons and exercise for typists who want to improve their typing speed. I also have a commercial pilot’s license which I’m proud of.